Tagged: Research Related

I’m neither left nor right – I just want to know. 0

I’m neither left nor right – I just want to know.

As far as academic disciplines go, marketing seems to have a rather stark divide between academics who totally believe that everything serious must be quantifiable – and those that believe it’s best to stick...

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Are Academics Really Artists?

I find it sometimes really difficult to describe what academics, especially at reasonably research focused universities, do. It seems easy to say that we teach, research and (increasingly) administer, but I wonder is that...

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Open Access Your Work!

Last week was Open Access week – the week to celebrate and highlight the amazing amount of research that is being made available through the various open access sources. One of the ways to...

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#altmetrics – Are You Reading Yet?

Social media has changed market research, making real time “consumer research” possible.  With the growing popularity of #altmetrics (or less twitter-like: alt-metrics) it is also starting to make inroads into measuring (academic) research impact...

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Research Mayhem or Mendeley?

Disclosure first: I have to admit that I simply don’t like EndNote, at least on a Mac. It’s expensive, tedious, chunky and s..l..o…….w and never seems to do what I want it to do....