Unilever & Social Media ROI
Unilever just announced that they will be curbing their social media spend – at least for some brands, as it doesn’t deliver enough return on investment. This is a really interesting case, as social...
the social side of marketing
Unilever just announced that they will be curbing their social media spend – at least for some brands, as it doesn’t deliver enough return on investment. This is a really interesting case, as social...