Comments for Stephan Dahl

Comment on Working with iPad, Word Documents & Comments by Maria Alexandra

Maria Alexandra — Tue, 15 May 2012 15:25:33 +0000

Papers is another good app solution. Nice and easy, yet costs about $15.
One more way, if you aren’t too attached to PDFs, is to convert the document to ePub and read/annotate/what not it in Stanza, which is absolutely free.

Comment on Stereotypes - Social Categorisation by Maria Alexandra

Maria Alexandra — Wed, 09 May 2012 11:47:06 +0000

Also specific cultural aspects might have a significant impact on how the message like this is being perceived. For instance, femininity/masculinity - representatives of feminine cultures might not get the idea, as they don’t tend to distinguish men and women driving skills that much… If at all.

Comment on Working with iPad, Word Documents & Comments by Ana Canhoto

Ana Canhoto — Wed, 04 Apr 2012 17:40:06 +0000

Great tip. Thanks!

I am surprised that there is no such app though, as so many iPad users would need to read and work on documents on the go.

Comment on Stereotypes - Social Categorisation by In and Out: Groups & Stereotypes - Stephan Dahl

In and Out: Groups & Stereotypes - Stephan Dahl — Thu, 29 Mar 2012 17:17:12 +0000

[...] and Out: Groups & Stereotypes Developing the ideas from the last post about the use of stereotypes in advertising (and marketing) further, the effect of using [...]

Comment on Acculturation Theory & Marketing by Stephan Dahl

Stephan Dahl — Thu, 29 Mar 2012 13:12:54 +0000

I think this article http://www.metamodernism.com/2012/03/28/liberal-multiculturalism-and-the-metanarrative-trap/ somehow gives some more interesting views of what I described as oscillation

Comment on Stereotypes - Social Categorisation by Ana Canhoto

Ana Canhoto — Wed, 28 Mar 2012 13:40:56 +0000

Ah, I see. Thanks for the clarification.

Sometimes companies make fun of the stereotypes and - like all humour - it works well on those that understand it and very badly on those that miss the point. I am thinking about Diesel and the Loverdose campaign, for instance.

Comment on Stereotypes - Social Categorisation by Stephan Dahl

Stephan Dahl — Wed, 28 Mar 2012 12:52:08 +0000

It’s a good point… I wonder if (given the age of the ad) the advertisement was acceptable because of self-stereotyping (i.e. living up to the stereotypes)? For example, my mother (almost 80) refused to drive anything but a DAF - which was the “easiest” car according to her - with one gear for going forward, and another for reverse. Or maybe because it targeted males who purchased cars for women? Not sure…

Comment on Stereotypes - Social Categorisation by Ana Canhoto

Ana Canhoto — Tue, 27 Mar 2012 22:47:00 +0000

Hi Stephan, thank you for this useful summary. I am not clear on one point, though - so, who is the mini advert targeting, then, if the stereotyping would alienate the female buyer?

Comment on Papers to Go: Mendeley iPad (and Mac & PC) by Papers to Go: Papers2 (Mac & iPad) - Stephan Dahl

Papers to Go: Papers2 (Mac & iPad) - Stephan Dahl — Mon, 26 Mar 2012 13:19:25 +0000

[...] to Go: Papers2 (Mac & iPad) As suggested in some of the comments on the Mendely / iPad post a week ago, I also took a look at Papers2 for the Mac (with a beta version available for PC) [...]

Comment on Acculturation Theory & Marketing by Stephan Dahl

Stephan Dahl — Thu, 22 Mar 2012 11:54:10 +0000

Hi Shona! Did you mean her work like Immigrant Consumer Acculturation? It’s interesting and I like it. I think my biggest “gripe”, using a self-selected sample of one (oh here goes my validity!) is that I find all of the work quite statistic in their predicted outcome. I’d think many immigrants are more likely to oscillate between different cultures, often quite rapidly. E.g. I can be more “German” and more “British”/”Belgian”/”Spanish” with rapid succession - or in a mix of all at the same time. This somehow seems to be missing in the models ….