Here’s the agenda for the Social Marketing Workshop at Middlesex University, London on the 20th February:
10:00 Arrival & Coffee
10:30 Introduction to Social Marketing – what it is, and what it isn’t, what it does and how
12:00 Break/Lunch
13:00 The consumer – models for behaviour & benchmarking Social Marketing interventions
14:30 Break
15:00 Campaign Development & Evaluation
17:00 Close
If you wish to book a pleace, please contact Patrice Ryan-Cogle by email (P.Ryan-Cogle@mdx.ac.uk ) or call
+44 20 8411 4262 for more information.
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